An over-the-top, one-shot soccer challenge that turns every player into a content creator — launched right as the World Cup takes over every screen on home soil. Brand-agnostic and battery-powered, it sets up on any surface, anywhere.
Bank a single kick through a gauntlet — under the bars, through a tunnel, off a wall, around a hazard — into a tiny goal. Almost nobody lands it. That's the point.
Every attempt is a story. Every miss is a laugh. A jackpot climbs until someone finally does it. And to make it official, players film their kick, post the clip, and tag your brand — so the whole thing runs on the crowd's own phones.
The timing is everything — with the World Cup on every screen through July 19, soccer is the conversation right now, and this is how a brand joins it.
Seven stations stand between the ball and glory. The ball never stops, never turns by hand — one strike has to do all of it.
Every official attempt is filmed, posted, and tagged to you. The fails become a reel. The jackpot becomes a recurring post — "still unclaimed, now worth more, from your brand." The winner becomes the clip everyone shares. Hundreds of personal feeds, not one rented sign.
Every player scans a QR code to enter. That's an opt-in list with your name on it — names, not impressions. Measurable return from a live activation, instead of a guess about who walked past.
You're the brand that gave them the most fun, and the most-watched clip, of the whole event. That association is the part money usually can't buy at a sign's price.
Step up to the tee and film the kick — the whole run, splash or glory.
Share the clip, tag the brand and the Challenge, drop the hashtag.
One QR code and you're in the running for the jackpot.
A parking lot, a plaza, a ballroom, a beach, a grass field, a sideline — the Challenge runs on it. Indoors or out, level or sloped, on turf, concrete, grass, or hardwood.
The whole rig runs on battery — projector, lights, and screens included — so there's no outlet, no generator, and no cords to chase. It packs into a single wagon and resets the same way every time.
Exclusivity is sold by category — so non-competing brands can share the moment, and your competitor can't get near it. Start at the World Cup; the bigger tiers carry that momentum through the rest of the season.
The World Cup runs through July 19 — the biggest soccer moment of the year, already in motion. There's one Title, four Presenting slots, and a single lock on each category. Once the moment passes, it doesn't come back.